Search

Southwold cricket team’s sponsorship continues to promote organ donation

PUBLISHED: 14:11 19 May 2017 | UPDATED: 14:11 19 May 2017

Tony Seago, second from left, with guests at Southwold Cricket Club. Picture: Paul Garrod.

Tony Seago, second from left, with guests at Southwold Cricket Club. Picture: Paul Garrod.

Archant

A pioneering sponsorship deal between the NHS organ donation service and a Southwold sports club has been so successful it is set to continue for another two years. Southwold Cricket team’s shirts have been sponsored by the service for the last two years, and now pitch covers will be added to the deal.

It has been organised by Tony Seago, who has campaigned for more awareness around organ donation after his sister Sally Bidwell died in 2011.

Because she had signed up to the organ donor register, four of her organs were given to people on the transplant list.

And now, new cricket pitch covers are being made up emblazoned with the organ donation service’s logo.

Mr Seago said: “I’m extremely pleased that the organ donation committee at the James Paget University Hospital agreed to continue the sponsorship. As a result of this initiative we will be able to promote local sports teams and promote organ donation.”

As part of the ongoing relationship between the cricket club and the organ donation service, Mr Seago was invited to a special evening at the clubhouse earlier this month to speak about the issue.

The club held the function at the pavilion, with cricketers Graham Gooch and Geoff Miller as guest speakers entertaining the 120 plus audience.

The deal will also see the organ donation service continue to sponsor Southwold Football Club’s shirts, and Mr Seago will be attending their annual match against Ipswich Under 21s in July.

He will be speaking to players before the match along with a specialist organ donation nurse from the James Paget University Hospital in Gorleston.

The organ donation service are also in talks with premier league footballs teams about possible advertisements, Mr Seago said.

Other news

17:30

Hundreds gathered to pay their respects to a well-loved sportsman in Beccles.

15:52

Businesses across Waveney are invited to attend a free support event with information available on funding, energy efficiency and cyber protection.

17:50

A church will be able to install two new heating units after receiving a funding boost.

17:03

A sponsored walk, music and 1950s-themed fancy dress will form part of a day of fun at a special inaugural event.

Most Read

17:30

Hundreds gathered to pay their respects to a well-loved sportsman in Beccles.

Read more
BMW
Yesterday, 18:03

Firefighters from Lowestoft have been called out three times in quick succession this afternoon (Sunday).

Read more
Yesterday, 17:31

It was an emotional day as a popular sportsman was fondly remembered by his former teammates, friends and family.

Read more
Gillingham
Yesterday, 14:24

Police are reminding people to be aware of telephone scams following reports this week that a number of residents have been contacted by a caller claiming to be from the tax office, HM Revenue & Customs (HMRC).

Read more
Yesterday, 20:27

Patients are dying at higher than expected rates at two Norfolk hospitals, according to a measure which NHS chiefs say should be used as a “smoke alarm” for safety.

Read more
Queen Elizabeth Hospital

Later in Life

cover

Click here to view
the Later in Life
supplement

View

Local Weather

Partly Cloudy

Partly Cloudy

max temp: 17°C

min temp: 14°C

Show Job Lists

Digital Edition

cover

Enjoy the
Lowestoft Journal
e-edition today

Subscribe

Newsletter Sign Up

Sign up to receive our regular email newsletter