Local produce is celebrated as part of supermarket scheme
- Credit: Archant
Shoppers in Suffolk are being urged to support local producers as part of a special initiative.
The East of England Co-op is marking a landmark decade of its award-winning Sourced Locally initiative, which brings local produce to shoppers, during Sourced Locally Fortnight, which finishes on June 18.
East of England Co-op food stores across the county have been welcoming producers as they showcase their quality East Anglian produce and offer samples. Shoppers across the region are being asked to support these businesses by making one swap in their basket for something local.
Roger Grosvenor, joint chief executive at the East of England Co-op, said: 'East Anglia has a proud history of producing some of the most exceptional food in the country, and as the largest independent retailer in the region, we are passionate about championing this produce and bringing great local food to our customers.'