Ryan's charity concept springs to life
A LOWESTOFT youngster is celebrating after his creative brief for a voluntary group was brought to life by a design agency.Benjamin Britten High School pupil Ryan Holt, 15, scooped a �1,500 prize from Southwold-based advertising and design firm Spring in a competition called 'Ideas and Action' organised by Lowestoft YES, a project for young entrepreneurs.
A LOWESTOFT youngster is celebrating after his creative brief for a voluntary group was brought to life by a design agency.
Benjamin Britten High School pupil Ryan Holt, 15, scooped a �1,500 prize from Southwold-based advertising and design firm Spring in a competition called 'Ideas and Action' organised by Lowestoft YES, a project for young entrepreneurs.
Spring Advertising and Design held a workshop after which the youngsters were invited to submit a creative brief for their own name or that of their imagined company.
The winner was awarded his own brand ID and guidelines to the value of �1500.
Spring's managing director Erika Clegg said: 'Ryan won with his detailed and well considered brief and has been working with our creative director and studio. We were delighted to support Ryan's idea because it was more than simply a concept, it is an ongoing project'
Ryan's ID was created for his organisation 'Fundraising for Charities' which is voluntarily run by teenagers to raise funds and awareness for charities throughout the UK and overseas.
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Spring created six IDs for him to choose from and helped him fine tune his skills in briefing, feedback and his understanding of how brands work.
Ryan said: 'When I worked with the creative team at Spring, it was an amazing experience. They were warm, welcoming and enthusiastic. Spring is extremely creative and I was surprised at just how quickly an idea could be transformed into a remarkable logo. I have had some amazing feedback from the ID that Spring produced and the charities we work for have commented on how well it represents the work we do.'
YES is a new project for budding entrepreneurs aged 15-19 in Waveney aimed at helping young people to develop the right tools to enter the world of enterprise.
It draws on the experience and enthusiasm of a panel of successful entrepreneurs who have worked with the Enterprise Lowestoft CIC.